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You might say you’re only hiring ‘top talent’, but you’re probably settling for generics. It’s like choosing between store-brand and name-brand meds – sure, generics might seem like a good deal, but do they really measure up?
Here’s how you can tell. Ask yourself why you hired one of your recent hires. If it was because they had the skills to do the job, a nice personality, and didn’t smell funny, you hired a generic. If you hired them because they can do the job and you can specifically say why they fit your culture, you hired a brand name!
