When Market Expansion Becomes Market Dilution

Key takeaways: Growth into new markets, verticals, or geographies can strengthen an agency, or it can quietly erode its competitive edge, depending on whether the expansion is backed by...

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AI You Can Trust, Insights You Can Use: Lever’s Latest Innovations, Built for Confident Hiring 

Hiring has entered a new era. AI is everywhere. Application volume keeps rising. And expectations from candidates and executives have never been higher. Teams are being asked to move faster, hire smarter, and...

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The Franchise People Playbook

When I finished writing How to Hire in 2018, I told myself I was done writing books. It took a long time to get that one right, and honestly?...

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February 2026 US Labor Market Update: New Year, Same Resolutions

Even as seasonal hiring demand subdues, job seekers continue to show renewed enthusiasm in their job search in the new year. The post February 2026 US Labor Market Update:...

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14 Best SEO Tips for Writing Job Descriptions (2026)

When you write a job description, you are not just writing it for the candidate, you are also writing it for Google, Bing, Indeed, and any other search engine...

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