Building Employer Brand Into Every Job Post
In today’s job market, your job posting is often a candidate’s first experience with your company. Sometimes, it’s the...
Tag: employer brand
Take The 2026 Employer Brand Planning Survey
Benchmark Your 2026 Priorities & Budgets: Take the Survey Every year, employer brand and talent acquisition leaders face the...
Employer Branding Metrics: Measure What Matters to Drive Real Business Impact
When it comes to employer branding metrics, there’s no shortage of numbers to track—impressions, clicks, engagement rates, sentiment scores....
The Hidden Cost of Fake Jobs: How Scams Drain Your Talent Pipeline
Job scams aren’t new, but they’re getting more sophisticated and more damaging. A recent example comes from GitLab, which...
Hiring Wars: Can You Compete For Talent When Nobody Knows You?
While everyone assumes Google and Apple have recruiting on easy mode, the reality is far more complex. Both big-name...
From Career Fairs to Culture Feeds: The Evolution of Employer Branding
Employer branding has come a long way. What once lived at career fairs and in recruitment brochures has evolved...
How to Cut Candidate Ghosting: A Playbook for Recruitment Marketers
TL;DR Ghosting is soaring: 84% of TA teams reported at least one candidate ghosting event in the past...
AI Interview Consent: Turning Transparency into a Talent Advantage
TL;DR Scale: 70 M+ AI‑scored video interviews completed on HireVue alone by 2024 and climbing. Trust gap: 65 % of...
Inside-Out Branding: Turning Employee Engagement into Your Most Authentic Recruiting Channel
TL;DR Employee‑shared content outperforms corporate posts by 2.8× on LinkedIn (LinkedIn). Trust gap is real: 46% of job seekers...
Recruitment Videos 2025: The Ultimate Play‑by‑Play to Engage, Convert, and Hire Faster
TL;DR Recruitment videos super‑charge conversion. Job ads with video attract 34% more applicants and 12% more views. (CareerBuilder) Video...
From Dusty EVP to Dynamic Narrative: Refreshing Your Brand Story in 30 Days
TL;DR Most EVPs are out‑of‑date. Only 30% of companies say they have a clearly defined EVP – leaving...
LGBTQ+ Inclusion in the Workplace: From Rainbow Logos to Year-Round Allyship (2025 Guide)
TL;DR Performative pride is wearing thin. 68% of LGBTQ adults say most companies use Pride primarily for business optics...
Shipping Company Launches New Employer Brand Campaign
ZIM Integrated Shipping Services, a global leader in shipping and logistics, announced the launch of its new Employer Brand Campaign,...
HireClix Announces Employer Brand Service for Social Media
HireClix, a leading recruitment marketing services company, today announces the launch and general availability of HireClix Social Media Management...
Top Innovators in Recruitment Marketing
Rally® Recruitment Marketing, the premier community of 50,000 recruitment marketing, employer branding and talent attraction professionals, proudly unveiled the...
Benchmark Senior Living Launches New Employer Brand Campaign
Benchmark Senior Living, the largest senior housing provider in New England, is inspiring individuals throughout the Northeast to discover...
Chipotle Launching New Employer Brand Campaign
Chipotle, the popular restaurant chain is launching a new employer brand campaign to attract talent. It will feature employee...
How To Build Meaningful Employer Brand Gravity
You know about employer brand, and you may have heard of brand gravity, but are you on top of...
H&M Launches New Employer Branding Campaign
H & M, Hennes and Mauritz Inc., one of the world’s largest fashion retailers famous for offering fashion and...
The Best Tool to Track Your Employer Brand ROI
Need a reliable tool to track your company’s employer branding efforts? Look no further than Google Trends. By simply...