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TL;DR
Ghosting is soaring: 84% of TA teams reported at least one candidate ghosting event in the past month (Visier). The root cause is friction, not laziness: 60% of job seekers drop off because the application is too long or confusing (Hiring Thing). Four quick wins (pay transparency, < 5-minute apply flow, automated status nudges, and text-based follow-ups) cut ghosting up to 40% in pilot programs at mid-market employers. Grab the six-step blueprint below (with ATS feature checklist and KPIs) to slash no-shows and speed quality hires.
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