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In each case, how did you feel about the job poster?
Those two approaches make the difference between attracting the best talent available or losing them to a company that makes them feel like a person rather than a number.
A shrinking talent pool and increased demand for specialized skills has made it harder for recruiters to attract the right candidates. A personalized candidate experience can improve your odds and make it more likely for candidates to choose your company over others.
The problem is, how can you offer that personalization when you have 100s or even 1,000s of candidates