11 Words to Avoid in Social Recruiting

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In the world of social recruiting, some words just don’t cut it. Remember comedian George Carlin’s iconic “7 Words You Can’t Say on TV”? Well, at Rally, we have our own list of 11 words that don’t belong in your social media strategy. You won’t be arrested or fined like Carlin, but you could be turning off your talent audience and getting penalized by the social platforms’ algorithms.

Since 2021, we’ve been tracking and analyzing the type of content that candidates engage with most on social media and digital marketing channels, based on data from the 2,000+ practitioners using our

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