The four phases of branding

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“We were missing tailored content our recruiters could use…”

With 700 employee responses gathered and 150 video and written pieces created – so far – David says: “The Martec has had a massive impact on our talent attraction strategy”. And with 1 million organic impressions, a 150% lift in career traffic for DE&I initiatives, and multiple business units using the content – every talent team across David’s global organization has benefited.

As David says: “It’s impossible to create enough content to stay top of mind for talent without The Martec.” Watch David explain in 2 minutes >>


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