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Getting and keeping great people is not just an HR responsibility. It is what drives the company forward. Talent is what makes it possible to innovate, execute, and grow. In a competitive environment, people are the most valuable asset, and managing talent strategically is essential for sustained growth.
We saw this at Coastline, the largest driving school in the U.S., serving over 250,000 students. Recruitment Marketing was performing well, generating strong demand, but in some areas growth stalled. The issue was not a lack of candidate leads. It was that we did not have enough certified instructors to meet the