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ChatGPT made it seem like it would be a perfect way to build employer brand content. Then we used it and… well, not so much.

But it is still an amazing tool to help you understand where your brand gaps are and how to better engage even the most targeted talent. Learn how to turn ChatGPT into your EB superpower in this class.

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Remember Web 2.0?

As a reminder, Web 1.0 was all about the idea that the world’s information could be digitized, archived, spidered, and made searchable/available. If you can recall buying a plane ticket or looking up

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