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As 2025 gets into gear, it’s worth pausing to reflect on an intriguing hiring trend we saw in 2024: a modest increase in InMails sent by recruiters. Between October 2023 and September 2024, InMail outreach (that is, InMails sent by recruiters to passive candidates) grew by 5%.
It’s one of a few signals that may hint at increasing hiring activity — almost 80% of executives say they plan to hire in 2025 and, as we recently revealed, recruiter demand rose significantly over the past year.
However, when we zoom in on which candidates recruiters have been messaging, a