GEO vs SEO: What Recruitment Marketers Need to Know in 2026 Everyone know’s the search landscape has fundamentally shifted. In 2026, candidates are no longer typing keywords into Google – they are asking AI assistants where to work, who pays fairly, and which cultures actually thrive. If your recruitment marketing strategy still revolves around traditional SEO alone, you are optimising for a shrinking platform while missing the one that is exploding. Join us for a critical livestream exploring the new battleground between Generative Engine Optimisation and classic Search Engine Optimisation.