In this episode of RecTalk, Nitin Sharma sits down with Robert Woodford from The Marketing Junction to unpack one of the biggest shifts happening in recruitment right now: marketing is no longer a “nice to have” — it’s a survival requirement. From brand consistency and recruiter-led content creation to the death of “we do everything” agencies, this episode is packed with brutally honest insights for recruitment business owners who want to stay relevant in 2026 and beyond. Robert shares practical advice on how agencies can stop treating marketing like an afterthought and start building brands that clients and candidates actually