Money matters: conduct salary research and set competitive pay

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People work in exchange for money. It’s the very premise of having a job in the first place. But unfortunately, according to Gartner, only 32% of employees believe they’re paid fairly for the work they do.

That’s a major (and important) obstacle to overcome. Fortunately, thorough and accurate salary research can help. 

Why is salary research important?

Here’s the simplest answer: salary research lays the foundation for fair and competitive employee pay. Appropriate compensation has a major impact on your organization’s ability to:

Attract top talent

According to Gallup, 64% of job seekers say pay and benefits are critical factors

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See also  Attracting top talent: A cornerstone of your HR strategy

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