GR8 People Announce New Brand and Website

PHILADELPHIA, November 7, 2018 – GR8 People, a breakthrough one-experience talent platform for the enterprise, is proud to announce the launch of a new brand identity and website.

These exciting updates align with the company’s growth and industry position as a revolutionary talent platform that brings CRM, recruitment marketing, hiring and onboarding together. Whether selecting the full platform, or individual components, customers choose GR8 People to address their complex needs to improve their team’s performance, impact the overall agility and intelligence of the business and operate at a pace demanded by talent acquisition.

“Ensuring that GR8 People’s brand reflects and communicates to the world who we are, why we are here and our vision for gr8ness is one of the most exciting aspects of my role. A change for our brand made sense this year,” shared Annette DeHaven, GR8 People’s VP, Marketing.

GR8 People grew by more than 495% in 2017, increased headcount over 40% in 2018 and is about to move into spectacular new headquarters before year’s end.

A New Brand Identity 
The new look reflects the bold, energetic and forward-thinking culture of GR8 People and is designed to inspire and further elevate the market view of a talent platform that is built to perform and designed to never outgrow for enterprise customers.

A New Website
The initial phase of the new site ( leverages the new brand identity to deliver rich content in a clean and organized way. It presents visitors a clear path to learn about the talent platform and its core components: GR8 Brand, GR8 CRM and GR8 Hire.

“The name GR8 People sums up everything our software helps our customers in talent acquisition find – GR8 People. It also represents that GR8 People understands the value of a quality workforce, the value of a world-class talent platform and the value of providing our customers a team of highly experienced operators and HR specialists by their side. Our refreshed logo, while inspired by the original, and new website reflect who we are today and symbolize our foundation for a very exciting future,” said Diane Smith, GR8 People Co-Founder and CEO.


GR8 People is 100 percent purpose-built to deliver the unfair advantage companies demand to compete for talent around the world. It is the enterprise platform that brings CRM, recruitment marketing, applicant tracking, hiring and onboarding together; connecting entire talent ecosystems into one-experience of performance, agility and intelligence.

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