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For recruitment marketers, the journey to find the right TA tech involves navigating through a maze of red tape and decision-makers. Picking the right platform is just the beginning—and it usually starts with your website.
If you’re lucky, that single visit will spark an interest.
But without the right follow-up, this spark of interest can easily be doused among their demanding roles and the constant influx of information.
This is where retargeting and remarketing step in—not to hit your prospect over the head but to gently remind
