Apply Rates Are Up, But So Are Costs: What Appcast’s 2026 Benchmark Report Reveals for Staffing Leaders

Key takeaways:

  • Recruitment costs climbed in 2025 even as the labor market softened, a disconnect that has direct implications for how staffing agencies budget and allocate their recruitment marketing spend.
  • The talent pool is anything but uniform: white-collar roles are drawing more applicants than ever, while frontline

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