Berlin DE – Aimwel and Jobiqo have announced their strategic partnership to help job boards boost their marketing effectiveness and generate job applicants where they need it most.
Jobiqo is a leading software company that provides job boards with platforms in the UK, North America, and the DACH region. Aimwel, on the other hand, is a Programmatic Recruitment Advertising platform that allows job boards to reach both active and passive job seekers and drive applications per job on a hyper-targeted, granular level in a fully automated way.
The new product, called Jobiqo AIR – Automated Intelligent Reach, will combine the cutting-edge AI algorithms and state-of-the-art technology architectures of both companies to offer an innovative and cost-effective one-stop solution for job boards, job sites, and job platforms. By integrating with Aimwel’s innovative marketplace advertising technology platform, Jobiqo AIR will offer job boards an efficient way to access all channels from job aggregators, social media, and display advertising. The partnership will enable 200 job boards that use Jobiqo’s platform to benefit from Aimwel’s high-quality lead generation across paid performance media channels, delivering unmatched reach and efficiency.
“We’re thrilled to be partnering with Jobiqo and look forward to helping their clients succeed,” said Lauri Koop, CEO of Aimwel. “This collaboration will position Aimwel as the leading supplier in our domain and helps to serve job boards with their core need – reaching job seekers and helping companies to hire efficiently.“
“We’re excited about this partnership, which will enable our clients to easily access Aimwel’s cutting-edge Recruitment Advertising platform,” said Martin Lenz, CEO of Jobiqo. “Together, we’re confident that we can supercharge the recruitment advertising and job board industry.“
The joint partnership is already making waves in Europe, and with this new collaboration, Aimwel and Jobiqo aim to make it easier for job boards to reach the right candidates.
Aimwel is an international B2B SaaS company founded by leading media publisher DPG Media. Its innovative programmatic marketplace advertising technology platform delivers high-quality lead generation across paid performance media channels.