#125- Creating Content that Converts to Placements

Episode Summary

Clark Wilcox and Ross Mayfield go internal for this one. Ross has been with Digital Recruiter since the beginning – Director of Marketing, Lead Coach, and the person behind the content strategy driving results for dozens of recruiting firm owners every month. This episode is a behind-the-scenes look at what’s actually working on LinkedIn right now, and what most recruiters are still getting wrong.

The conversation starts with the biggest misconception in AI-assisted content, writing it yourself and having AI clean it up, and why that approach produces generic content that blends into the feed. Ross breaks

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