With the launch of Google Cloud and Google for Jobs, job postings are appearing higher in indexed search engine results. What does this mean for you? Job posting optimization and SEO is critical in reaching the right talent and transparency is becoming the norm. Optimizing your job posts can elevate candidate quality and save your recruiting team time in screening out unqualified candidates, plus help your job postings get in front of the top candidates you want to reach. This can all be achieved on your career site as well as on the job posting itself.