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6 Ways to Use AI in Recruitment Marketing

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“We’re falling behind in terms of employer branding. We need to do more.” Sounds familiar? Then, you might not understand how to use AI in recruitment.

Or…

“Our candidates express dissatisfaction with their candidate experience. Something has to change.”

“The conversion rate from our job postings is much lower than we expected. What can we do?”

Chances are you’ve said all of these recently about your recruitment marketing strategy.

Well, the answer you’re looking for could be gotten by leveraging a shift that is already transforming almost every area of organizational operations.

Enter Artificial Intelligence (AI).

According to a 2024

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