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Leveraging Social Media for Successful Early Career Recruitment: Reaching Top Talent Where They Are

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The landscape of career seeking and recruitment has changed dramatically. We’ve seen a shift from job fairs, traditional job boards, and formal applications to a rise in social media and tech-driven processes. While Baby Boomers and Gen X may find it challenging to adapt to this change, it’s standard practice for Millennials and Gen Z.

Social media platforms offer an unparalleled opportunity to connect with young talent and engage them in their own language. Research shows that Gen Z spends over four hours a day on social media. In other words, if you

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