Why Your Marketing Automation Isn’t Working (and What to Do About It) Source Author 6 months ago Key takeaways: Marketing automation underperforms when the data underneath it is stale or disorganized. Fix the foundation before scaling. Fast-growth staffing firms use automation to accelerate strategies that already work. It doesn’t replace a strategy you don’t yet have. Marketing and sales alignment is what most Read Complete Article See also Navigating the Midyear Hiring Slowdown With Insight and Agility