Should You Stop Investing in AI (for Now)? Source Author 3 months ago Key takeaways More AI isn’t the goal; better gross margin and better service levels are. The most practical choice is usually pause, narrow, or accelerate, based on your data/integration foundation and whether adoption is sticking. A minimum viable AI strategy can keep momentum without overextending: automation, Read Complete Article See also Reimagining Marketing in a Down Market: Q&A With David Searns on AI, Buyer Shifts, and Building a Growth Engine