Your Employees Are Engaged: Just Not in What You Hoped

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In 1985, I took my first job in the aerospace industry. On day 1, an HR person showed me to a conference room, handed me a thick manual, and said, “Read this.” That was onboarding. It took 4 hours to read the manual. I had nothing else to do—nothing else to be engaged in.

Imagine trying that onboarding process today with digitally connected hires. Who could make it through a dull, mostly irrelevant manual when the Internet is a tap away?

When studies from Gallup warn of mass “disengagement” at work, I question what they’re measuring. New hires who

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