Will Facebook-like features in Viva Engage help build corporate culture?

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Microsoft’s newly unveiled Viva Engage boasts a Facebook-like interface and allows employees to create stories like those found in social media apps Instagram and TikTok. Besides being fun and cool, can adding pictures and video clips from your summer vacation help HR leaders build a strong corporate culture across a hybrid workforce?

Yes, it can, predicts industry analyst Josh Bersin, CEO of The Josh Bersin Academy and a keynote speaker at the HR Technology Conference this fall in Las Vegas.

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“Viva Engage encourages and supports ‘non-work’ communications, community, Q&A and belonging,” Bersin says. “The whole idea is

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