Employers who post their openings to just generalist job boards are missing out on a rich source of qualified candidates from hundreds of niche recruitment platforms.
Indeed.com, ZipRecruiter, Monster and other generalist job boards attract millions of job seekers each day, so it would seem to make sense to post openings there. But if that’s the extent of your recruiting campaign, you need to know why you should be posting to niche job boards, too.
Unlike generalist sites that have every kind of job, niche sites are specialists. They list jobs only in a specific field or industry or geography,