Why You Need a Recruitment Marketing Measurement Plan (And How to Make One)

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Our latest Rally community survey revealed that 34% of recruitment marketers work for someone who knows nothing about Recruitment Marketing and employer branding; 56% are working for someone who is learning about RM/EB at the same time they are; and only 10% are learning about RM/EB from their manager. 

How are you supposed to be recognized for your work or get the support and resources you need to do your job well when your leaders don’t know how to measure your success? 

The answer is you can’t, which represents one of the biggest problems in Recruitment Marketing today. So to

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