What Metrics to Measure for Each Recruitment Marketing Channel

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Having so many channels to now connect with candidates is great news for recruitment marketers. But as you’ve likely experienced, the more channels you use, the more complicated measuring your entire strategy can become. 

That’s exactly why we created our How To Guide, How to Track Your Recruitment Marketing Strategy. Aside from explaining what Recruitment Marketing tracking consists of and why it’s so important to your strategy, we also explore what metrics are worth tracking for different Recruitment Marketing channels. 

Today, we’re highlighting important metrics for the 3 most popular Recruitment Marketing channels: (email, social media and your careers site)

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