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The importance of personalization in the digital employee experience
Almost one year ago, COVID-19 forced employers to adapt to full-time remote working. Overnight, the role of HR changed dramatically, and existing processes and technologies – faced with unforeseen new challenges – were put to the ultimate test. After the dust settled on this new way of working, delivering a digital-first, personalized employee experience immediately shot up HR’s agenda. Especially as businesses sought to keep their employees – many working remotely for the first time – engaged and connected.
But taking a more personalized approach to digital employee experience, while a