Employees across the nation have rung the alarm—fitness challenges and one-size-fits-all well-being programs are not what they want or need. Yet, the majority (84%) of employees say their company offers the same resources to all employees. A new survey, conducted by Ipsos on behalf of Welltok, found that nearly 60% of respondents are getting irrelevant well-being support from their employers. Serving up the wrong programs like smoking cessation aid to a nonsmoker not only causes disengagement but also wastes time and money.
Misaligned and mistargeted well-being benefits are both costly and ineffective. With