This year has brought unprecedented changes to the recruitment marketing world. New developments have impacted recruitment marketers, hiring managers and companies alike. Let’s take a look at these seismic and lasting transformations and how they’ll affect the industry going forward.
1. TikTok for Recruitment Marketing
TikTok is a well-known social media platform that gained traction quickly and more consumers are flocking to join the platform. It has expanded to include many different types of content, ranging from how-to videos and skin care tips to personal finance and career advice.
Increasingly, recruitment marketers have found success with TikTok. The easy-to-use platform