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Social media platforms provide a wide range of opportunities for companies and recruiters to engage potential candidates for positions—and at this point, most companies have determined that recruitment entails much more than posting positions to their careers page and waiting for the candidates to bite. Connecting with top talent means meeting them where they are—and today, that’s on social media. With the numerous platforms now in operation and the array of audiences to whom they cater, those courting talent are limited only by their imaginations and willingness to do the necessary work.
Given the success that so many organizations have