The Definitive Guide to Recruitment Marketing
Recruiting top talent has changed a great deal in the last decade. Gone are the days of posting a job, running an advertisement or sharing an opening on social media, and hoping that it lures job seekers in to apply.
Technology has transformed recruitment. Now, HR teams can rely on artificial intelligence, automation, and HR technology to connect with candidates, hire talent, and build relationships faster.
However, technology alone isn’t enough. If recruiters want to attract, engage, nurture, and convert job candidates, they have to act — and think — like marketers. Marketers