Talent on demand is the hottest, new old trend in workforce management.
It’s hot because organizations and individual workers are embracing talent on demand like never before. We say it’s an old trend because freelancing and moonlighting have existed for decades.
It’s new, because instead of purely being a way to supplement an income or take on odd jobs during periods of unemployment, talent on demand – more rightly called “gig” work – is becoming an accepted career choice.
Well before the Covid pandemic, the gig economy was growing briskly. Between 2014 and 2019 the number of workers taking on