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This article is based on a conversation between Brad Bialy and Dan Fisher on Take the Stage, a podcast/vodcast presented by Haley Marketing. For this episode and others search for “Secrets of Staffing Success” on your preferred podcast player or watch past episodes on YouTube.
Do you ever feel like your cold calls are going nowhere? That’s likely because, to your prospect, you sound just like everyone else making a cold call.
Dan Fisher of Menemsha Group says staffing sales reps often trigger a “mental spam filter.” Buyers are flooded with the same pitches, the same scripts,