Should Your Employer Brand State its Political Beliefs?

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Oh, no, Tim’s losing his mind! He’s going to talk about politics!

I’ve said it before and I’ll say it again, I am a Raging Moderate! I will fight until my last breath to keep myself firming on the fence in the middle, open to actually having an opinion that might fall on either side depending on the subject!

Here’s the thing, though, 63% of people are more likely to “buy” from a brand that speaks out about politics!

If that’s the case, and the main goal of great employment branding is to clearly let potential employees know who

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