Plan, prep and strategize: Building on digital gains to drive business transformation

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Digital transformation is less of a defined endpoint and more like a cycle where we are always feeding ideas, data, and priorities back into our work. Nobody wants to look up five years from now and realize that all those changes are outdated because they were made statically. Dynamic change is key. Ben Eubanks, Chief Research Officer, Lighthouse Research & Advisory. Oftentimes, we see a blur…

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