Maintaining Engagement and Culture in the Valley of Death

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I recently sat down with Sabrina Parsons, the CEO of Palo Alto Software to discuss a concept known as the valley of death. Parsons defines the valley of death as the time during which a company grows from 50 employees to 100–150 employees. Many organizations face a number of real challenges during this period from negative cashflow to difficulty preserving a positive company culture.

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Growing Pains

You might wonder what makes moving from 50 to 100 employees especially challenging. This stage of growth finds companies with the feeling of a small company transforming

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