How to Create Your Consulting Value Proposition

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If you want to become a successful HR freelancer, you’ll need a solid web presence to help shape perception of your skills and generate confidence for hiring you. Part of that is coming up with what I call a “CVP” or consulting value proposition. Your CVP serves as a message that helps potential clients understand what you offer and why you are different from all the other HR consultants in the world.

Your CVP should be the first thing people see when they visit your website. Usually that comes in the form of a simple tagline that expresses why they

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