How to Calculate Your Candidate Conversion Rate

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Hiring the right people takes time, effort, and resources. But how do you know if your recruitment strategy is actually working? Your candidate conversion rate reveals how well your hiring process moves applicants through each stage—from application to hire.

Tracking this metric helps businesses refine job postings, streamline hiring steps, and attract better candidates. In this guide, we’ll define candidate conversion rate, explain how to calculate it, and share strategies to improve your hiring success.

Takeaways

Candidate conversion rate measures how effectively applicants move through hiring stages. A strong conversion rate means a more efficient hiring process and better-qualified

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