COVID-19 has changed the way we work: offices were closed, business meetings moved from boardrooms to living rooms, and candidates began engaging remotely. Even in a downturn, top talent is watching how employers respond to fast-changing circumstances.
We sat down with Stephen Stewart, Talent Brand Director at RingCentral, to hear specifics on how they protected their employer brand during this turbulent time and how Glassdoor helped achieve results.
GD: Why is employer brand awareness important, even in a downturn?
SS: We see many organizations cutting back on their employer brand investment in this global pandemic mode – and, of course, everyone