How Netflix Adjusted Its Employer Branding to Reflect the Current Reality

This is a preview. View original post on this site

Over the past few years, Netflix has built a binge-worthy employer brand from the ground up. Known as WeAreNetflix across Twitter, Instagram, and Facebook to differentiate it from the consumer brand, and simply as Netflix on LinkedIn, the brand currently has an audience of almost six million people. And while it’s aimed at working professionals who might be interested in joining the company, as an external-facing brand, it still reflects on Netflix as a whole. 

So when the world seemingly changed overnight as a result of COVID-19 and the global Black Lives Matter

Read Complete Article


Subscribe to Recruiting Headlines

* indicates required


»Need an ATS? Try JazzHR

»Recruiting Webinars

»Free Rejection Email Templates

»Text Recruiting Solution

»Healthcare Recruiting

»HR Podcast Directory

»Recruiting Newsletters

»HR Tech News

»Freelance HR Jobs

»Recruiting & HR Jobs

»Career Site Audits

»Recruiter Ebooks