I get asked this question at least once per day. Sometimes I get asked this question so many times I think someone must be playing a joke on me. I start looking for the camera. Who’s filming this?!
If I don’t just come out and answer the question and I instead ask questions, I find that almost always the person asking the question already knows the answer.
You have a job. You need to fill the job.
Let’s break it down:
What do you need? Where are those types of people in your market? How would you let those people