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Your talent team does more than just hire people. You have more than likely heard of the phrase, ‘the face of your brand’ and your recruiters are just that. So how do you define who you are to your candidates? In every interaction, recruiters have to answer the following: What is your culture? What is your employer brand? What is your employee value proposition? How do you create brand awareness and showcase your culture through your people? And, how do you get your recruitment team on board to activate your brand? These days, most of what candidates know about companies,