Forget annual surveys: Why you should listen continually to workers

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A largely apparent fact that has been made abundantly more clear by the pandemic is that employees are oftentimes the best source of information about a company. They know about an organization’s customers, its operations and its safety procedures, and they know what’s working and what isn’t.

Yet the majority of companies, conduct, at most, annual employee surveys with big-picture, theoretical questions that don’t get at the heart of the organization or how employees are feeling.

“By the inherent nature of the employee-employer relationship, it puts HR and our business in a place of complacency. If you think about how social media—the

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