Everything HR Needs to Know About Sentiment Analysis

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We regularly talk about employee engagement being important. It’s good for employees because it makes them feel valued and connected to their work. It’s good for business because engaged employees are more productive and will stay. But trying to find out if employees are engaged can be hard.

It’s one of the reasons that organizations conduct surveys. Hopefully, the survey results will tell us what employees are thinking. The reason I say “hopefully” is because there are times when we let our human biases read too much (or not enough) into employee feedback. Ideally, organizations need an unbiased way

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