Essential Steps to Building a Scalable Employee Stories Content Library

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Recent data from our Rally® Inside Recruitment Marketing Analytics Report found that after job-related content (i.e. individual job postings), people-centered content was the most popular content topic posted by recruitment marketers in 2021.

You’ve likely heard that employee stories are important for a while, but this new data proves it — to engage and attract talent, you need to be creating and sharing employee stories across your Recruitment Marketing channels. But even with high quality content, if you’re getting bogged down from an operational standpoint of finding and eliciting stories, then what’s the point?

This is one very important

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