Recently, I was on a webinar, and in my presentation, I harped on the talent acquisition pros and leaders on the webcast on why 100% of us are not using texting as a primary first form of contact with candidates. The data is in. Texting works! It works better than email by a mile, but still, less than 50% in the room are texting candidates.
After I was done a great TA pro contacted me and said, “Tim, shouldn’t recruiters being calling candidates!” I feel in love! Why, yes, fine, sir they should always be calling candidates! But, let’s not