COVID vaccines for kids are here. What role do employers play?

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The authorization this week of Pfizer COVID-19 vaccines for children ages 5 to 11 is the latest major step in the push to get Americans vaccinated. It’s also another opportunity for employers to step up their efforts to boost inoculation numbers by offering encouragement, messaging and incentives, as well as easing challenges—all in a move to get employees to vaccinate their kids.

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“With the CDC’s approval of vaccines for children, employers will continue to play the same leadership role in helping to get fact-based vaccine-related information to all employees to help support the health of their families,” says Dr. Dena Bravata,

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