Reading Time: 7 minutes
An HVAC duct hums against an exposed brick wall. A millennial weaves past her colleagues on a scooter. The smell of free lunch wafts through the building and the tap of ping pong balls echoes in the background. You’re standing at the epicenter of the stereotypical start-up company.
Somewhere in the open-plan labyrinth is a conference room. Inside this room, a litany of technologists, product leads, managers, and designers debate the merits of a series of decisions that will either accelerate or decelerate their product’s path to market.
If you listen in on the